Tag Archives: USA

Offshore Web Design and Development

Sooner or later every small or medium business owner realizes that he needs a web site for his business. And almost everybody wants to have great web site for affordable price because usually web site design budget is quite limited.

There are few ways to find the best solution.

  • Somebody prefers to design the site by himself – but it takes much time and labor, distracts from the general business, and let be frank – you have seen many of such “DIY” – web sites -they lack professional touch and look unfinished or overworked.
  • Somebody decides to hire a professional web design company but in case of limited budget he has to say “good-buy” to many features he wants to see on the web site, because web design companies are also businesses and they can’t work for “thank you very much” only.

So what to do when you want to have great web site but your web design budget is limited?

Think about IT-outsourcing and offshore web design and development!

There are many web design companies in other countries, mostly of Eastern Europe and East-Southern Asia that operate with small budgets and offer great web design works

How it is possible? There are different economical factors which condition on low internal expenses of the companies in these countries so they can do the same volume of work but for lower price than it costs in USA, Canada, UK, Western Europe or Australia. So offshore web site design and development helps to keep prices at least 3-5 times less.

You can say “Yes, this is cool that I can save my money but how they will do the work if I am here in USA but they are in Ukraine, for example?” Easily! In our age of Internet this is not a problem at all! Practice proves that for web site design project it’s enough to have communication through email, instant messenger (ICQ, AOL, MSN) or IP-phone.

You can say “How can I trust somebody whom I have never seen before and most likely will not ever see?” Actually this question must the web design companies ask, not you, because there are many of IT-outsourcing companies and competition is quite strong in this area, so to get a customer many companies allow the first payment after 30-50% of the project completion, i.e. you pay after you have seen good results and satisfied with the work.

And as in onshore web design you need to pay much attention while choosing web design company: look at their previous works in portfolio, and ask about previous customers’ references. Ideally all this information must be accessible on the company’s web site.

As for the rest there is not much difference between offshore and onshore web site design process. You see the results of work in the progress, make your comments, see changes, agree them. When the project is complete and the site is ready to be uploaded to your server, you make final payment. It’s also not a problem – you can make payment by credit card, PayPal, wire transfer, Western Union, etc.

So let’s resume what you must know when dealing with offshore web site design:

  • If you are on “tight budget” and can’t afford spending thousands of $$$ for your web site design you should think about trying offshore web site design opportunities.
  • There are many countries, which take part in offshore web site design; the most well known are India, Russia, Ukraine, Romania, Philippines.
  • To make right choice of offshore web design company for your web site design take into consideration the company reputation, portfolio of previous works, previous customers’ references, quick and competent feedback to your initial request.
  • To avoid problems you must be attentive and ask exact questions about payment policy and method, timescale and milestones of the project, conditions of the ready site delivery, warranties, post-development support and maintenance.

At your first experience with offshore web design you can see it to be too risky and complicated, but this feeling will be replaced with real satisfaction when you will see your new great web site live in the Internet and you realize how much you have saved on its design.

Earn On Offshore Web Design

If you have some experience in web site design and want to make good money you can try acting as IT-outsourcing partner. Learn more what you should know and how to start.

Why offshore web design and development?

Offshore web site design and development help to keep prices at least 3-5 times less, for example, average hourly rate of web development services in USA is $35-75; in UK – $25-50, in Ukraine – $5-20.

How it works?

Typical plan is like that:

  • You find a client who needs a web site, ask his/her requirements for the project and send to your offshore partner company.
  • The partner makes a proposal and gives you the project estimation basing on his hourly rate, for example, $10.
  • You mark up the rate $10/hour as high as you wish (and can – taking into consideration competition in your region, level of demand for web design services, and other marketing factors), for example to $30/hour, and sends the proposal to the client. So if the web design project is estimated on 50 man-hours of work, you charge the customer $1500, from which $500 you pay to your offshore partner company, and $1000 is your profit.
  • The partner company works on the project and delivers it to you along with copyright for the work.
  • You deliver the site to the customer.

Result – you have a satisfied client and good profit from the marked up price.

How to start?

The first and most important step is to analyze market in your region and decide if it’s worth to start this business.

If you already have your own web design company it is easier for you because you already know situation in the market, gain certain reputation, have clients list, etc.
But don’t be afraid if you are new to web design business. Believe in yourself and work hard and finally you will be rewarded for all your efforts. As in any type of business, starting the one in web design area, you must ask yourself general marketing questions:

  1. Who will be your customers?
  2. Why they will order the web design services exactly form you?
  3. Where and how they will get to know about you?

Without having clear answers to these questions you shouldn’t try to start anything.

The second step is to find trustful and reliable partner – offshore web design company – that will work as “development center” for your business. This company must have good experience in web design and development area, good reputation, top level of customer care and communication. There are many resources in the Internet where you can find necessary information – search engines, web design directories, outsourcing portals.

For example, you can try searching in search engines for appropriate key phrases “offshore web design”, “offshore web site design”, “offshore web development” and analyze sites of your potential partners.